Navigating the Long Beach Int’l Congress of Esthetics & Spa

16 Aug

I am the Master of Ceremonies for the International Congress of Esthetics & Spa @ Long Beach this year, which caused me to take a …

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I will make everything around me more beautiful…

18 Jul

  …that will be my life. ¬†(Said Estheticians everywhere)   It has been my experience that women are quick to view their perceived “flaws” and …

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SpaBizBoard member takes home the trophy!

26 Jun

A HUGE shout-out to looong-time SpaBizBoard member, Amy Wall, who took home the Esthetician of the Year award at the recent 2016 Skin Games. So …

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The Women of BeWell Expo

23 Jun

This blog is written for the wonderful women I met during the three BeWell Expos in California a few years ago. I was in charge …

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To Estheticians with Love

22 Jun

As is true with all professions, Estheticians are not created equal so it’s important that consumers are provided with information that will help them find …

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Estheticians Are a Girl’s Best Friend (2nd edition available today!)

20 Jun

I am excited to announce that I have recently revised my Estheticians Are a Girl’s Best Friend¬†book, and it is now available for purchase in …

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The Hearts of Women

26 Apr

My blog today is not going to be about the business of esthetics. Today what’s on my mind is the heart of esthetics, and specifically …

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The Disconnect between Spas and their Clients

27 Mar

There is a growing disconnect between spas and their clients that I have discovered over the years while working as a spa consultant. Because I …

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